White-Labeling
White-labeling means presenting a product entirely under your own brand — your logo, colors, and domain — with no trace of the underlying vendor.
For agencies and MSPs, white-label monitoring turns a third-party platform into "your" monitoring product: branded dashboards, reports, and status pages on your own domain. It is what lets you resell monitoring as a service.
Related terms
Multi-TenancyMulti-tenancy is an architecture where one platform serves many isolated customers (tenants), each seeing only their own data.Custom DomainA custom domain serves a product or status page on your own hostname (e.g. status.example.com) instead of the vendor's domain.Status PageA status page is a public page that shows the current health of your services and a history of recent incidents and maintenance.
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EU-hosted uptime monitoring with multi-location confirmation that kills false alarms — white-label for agencies.